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Google+ Brand Pages May Help Boost SEO

November 10th, 2011

There’s no denying Google’s dominance in the search engine market. They’re at the top, have been for a long time and show no signs of relinquishing their throne anytime soon.

Google’s attempts at breaking into the social media space, however, have met with less success. Previous incarnations of the search giant’s social media offerings were awkward at best. Google Buzz and Google Wave were effectively busts. With the introduction of Google+, the mega-company has put their best social foot forward and, while it’s still pretty minimal in terms of features compared to well-established Facebook, G+ has built a significant, steadily-growing user base. While we don’t think Facebook has anything to worry about in terms of Google + stealing their massive audience, they have already taken a few cues from Google+ with regards to privacy and making it easier to share content with specific groups of contacts.

Google+ Brand Page for NALH Bookkeeping Services in Burnaby, BC

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BOOST Designs Custom Facebook Fan Page for NALH

February 28th, 2011

We’ve worked with NALH Bookkeeping Services for a number of years, beginning with the re-design of their corporate identity in 2003. Wow, has it really been that long? :)

NALH has been a great client to work with because of their desire to stay on the edge of emerging marketing trends and take advantage of new media and tools, while their competitors remain spectators on the sidelines. We’ve managed NALH’s social media campaigns for over a year and a half, resulting in a significant increase in traffic to their web site and better awareness of their company on popular social media sites.

NALH Bookkeeping Services Custom Facebook Fan Page Design, Vancouver, BC

Our most recent project for NALH was to re-design their Facebook fan page. We had long ago set up their page and integrated their blog posts and Twitter stream with the fan page, but we wanted to do something with more pizazz, so we set about designing a custom layout and graphics for their fan page which would help promote their presence on other social media sites like Plaxo, LinkedIn and Twitter. The new graphics help grab attention and invite people to interact with the page.












   
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